These
transitions are related to newspaper publications and the social interactions
between the media cultures of print and digital. The focus of my research was
following the transition of print media newspapers to online versions. This was
significant, because the majority of coupons are distributed in the printed
Sunday editions. I have been researching the cut backs in the print edition
newspapers not only with the local paper but other American city newspapers. My
October 30, 2013 blog post highlighted the New Orleans Times-Picayune newspaper cut backs to only three days a week.
Not even a whole year later from that decision, the Times-Picayune announced that it would be offering a daily
printed version to the New Orleans community again.[1]
As
for the local newspaper transitions, my local grocery store is still selling
the Sunday print edition at a reduce rate of $2.00. The local newspaper doubled
the price for the print edition in the winter of 2012,[2]
while promoting online and print subscriptions. Both of these subscriptions are
still being promoted and there have not been any cut backs in the distribution
of the print publications. Although current articles indicate another cut to
the news staff.[3]
My
Coupon Collection web page
listing of monthly collected coupons that is organized by the expiration date
presents a constant collecting process within the three-year time frame. The
print media coupon was the only tangible object I collected when I began this
Internet-based project. My current research and the expanded context of the
Internet-based project have shifted my focus toward the digital aspects of the
collecting process. I will transition my research and the collecting process
away from the concepts of print media. I view this as a progression to the
Internet-based project and an expansion of my formal higher education
background in fine art printmaking and print media. I relate and reference my
views to the evolution of artist and scholar, Margot Lovejoy’s online work and
research.[4]
At
this time, I am not able to conclude a future timetable for the print media
coupon. This information and the archiving of the Coupon Collection itself can be acknowledged in the future for
other forms of interdisciplinary research or for print media collections. If
any of my blog viewers are interested in The Coupon Collection, please contact me via the contact information
on the “about the collection’s” web page. I end this blog post with a video
clip, which represents a visual of myself collecting a weekly postal delivery
of ad circulars.
[1] http://carrieidaedinger.blogspot.com/2013/07/update-local-national-print-media.html
[Accessed: July 11, 2013]
[2] http://carrieidaedinger.blogspot.com/2012/02/transition-for-local-print-media.html
[Accessed: February 5, 2012]
[3] http://delawarebusinessdaily.com/2014/08/gannett-spin-news-journal-papers-separate-company/
[Accessed: August 25, 2014]
[4] Margot Lovejoy, Postmodern
Currents Art and Artists in the Age of Electronic Media (Ann Arbor; UMI Research Press,
1989) Preface Section
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